π e-Shop Launched Jul 2026
"ε°ε°θ¦θ¦οΌζ³ζ²»θΆ³θ·‘" Book Sales
7
Aug 24β30: 0 sold Β· prev wk 0
Bundle Buyers Since Jul 14
38
β Aug 24β30: 1 buyer Β· prev wk 4
Daily Book Sales β "ε°ε°θ¦θ¦οΌζ³ζ²»θΆ³θ·‘" (Since Aug 1)
Daily 10-Cup Bundle Buyers (Since Jul 14)
π± App Adoption
Weekly Downloads
50
β β10.7% Aug 24β30 Β· prev wk Aug 17β23 (56)
Monthly Downloads (Android vs iOS)
Cumulative Downloads
π₯ Active Users Members + Non-Members
Download β Login Rate
101.8%
Weekly Logins
82
β β30.5% Β· prev wk Aug 17β23 (118)
Peak Week
734
β All-time record
Monthly Active User Logins (Members)
User Type Breakdown
Monthly Non-Member Registrations (OTP)
Member Type Distribution
Device Type
User Location
𧬠Demographics 17,116 member records
Gender Distribution (Full Member Base)
Gender by Member Type (Full Member Base)
Age Group Distribution (10-year bands)
Age Group by Member Type
π
Engagement Events & Courses
Event Registrations
2,433
1,614 unique members* Β· WoW Aug 24β30: regs 193 vs 174 (+10.9%) Β· uniq 1,497 β 1,614 (+7.8%)
Top 10 Events by Registrations
* Unique-members basis restated Sep 3: attendees without an LS ID (guests/non-members, identified by email) are now counted β the prior card's 1,249 under-counted them. Like-for-like @Aug 23 = 1,497, so the real WoW increase is +117. Registrations WoW is unaffected.
Course Enrolments (Via App)
2,805
940 unique members Β· WoW Aug 24β30: 158 vs prev wk 161 (β1.9%)
Top 10 Courses by Enrolment (Via App)
π° Engagement Monetisation
Total Revenue (Course + Event)
HK$3.09M
Course Revenue via Mobile App
HK$232,810
Event Revenue via Mobile App
HK$192,290
Weekly Revenue (Aug 24β30)
HK$260,960
β β17.3% vs prev wk Aug 17β23 (HK$315,530)
Monthly Revenue (Course + Event)
Payment Channel Split
π© SMS Usage Twilio
Peak Month
Dec 2025
β 1,514 SMS
π OLQE Module Fixed Data
OLQE Applications Received
157
All data cutoff at August 30, 2026 (23:59 HKT). Weekly comparisons: Aug 24β30 vs Aug 17β23. e-Shop: 46 bundle buyers (38 via app β 37 @Aug 23 + 1 new Aug 26 β plus 8 manual offers Jul 2β13); actual sales: 70 app bundles (HK$14,000, incl. multi-bundle buyers) + 8 manual offers (HK$1,600) + 7 books (HK$1,400) = HK$17,000 (restated β prior card assumed one bundle per buyer); all-product e-Shop revenue HK$31,370; book: 7 copies / 6 buyers, last sold Aug 14 (1 abandoned-cart EXPIRED excluded). Active Users = 4,216 Members (FTL) + 429 Non-Members (OTP) = 4,645. Demographics: member master (17,116 records). Course enrolments via app: 2,805 records (Booking# β₯ 6,000,000, Create Date β€ Aug 30), 940 unique members; top courses chart counts unique members per course; full enrolment base 29,619 (29,621 raw, 2 test rows dropped). Event registrations: 2,433 across 41 events (1,614 unique members β identity = LS ID when present, else email; prior 1,249 figure under-counted, restated @Aug 23 basis: 1,497); counted statuses Confirmed, Present, Reserved, Late Cancelled, Cancelled; junk/test events and accounts excluded; draft events with real registrations included. Payments: 11,663 completed (course 11,084 + event 579), Transaction Completed Time β€ Aug 30, test LS IDs excluded. SMS: 6,641 sent β€ Aug 30 (Twilio export @ Sep 3, now incl. overseas recipients). *Aug data covers Aug 1β30 (full month). Correction log: Jul 7 course figure (52,261) was inflated by a duplicated export β full base recomputed from raw CMS export (28,339 rows β 27,011 clean @Aug 23). Sep 3: bundle revenue restated to voucher totals (HK$10,600 β HK$17,000); events unique-members restated (1,249 β 1,614); SMS totals now include 107 overseas numbers (6,501 β 6,641).